Licensing Expo 2024

Licensing Expo 2024

Licensing Expo, the premiere trade show in the brand licensing and IP extension industry, welcomes the industry professionals to explore an immersive experience with dedicated programs for participants to ensure that the attendees get global exposure. The annual trade show was organized between May 21, 2024- May 23, 2024, at Mandalay Bay Convention Center, Las Vegas. Licensing Expo 2024 invited attendees who are global consumer product manufacturers, retailers and industry professionals. 
Every year, the Licensing Expo is organized by Informa Markets’ Global Licensing Group to host the current and upcoming biggest brands of the world looking to foster new collaborations to develop best-in-class officially licensed consumer product ranges.
The theme for Licensing Expo 2024 was bringing power play in building and developing brands in the spotlight. Participants at Licensing Expo 2024 got an exhilarating experience while discovering the latest industrial updates, and some of them are :
 

•    New immersive brand experiences, 
•    Meaningful educational content 
•    Networking opportunities
•    Insights into what’s current and what’s next

Industry professionals show your excitement as we are leveraging the modern techniques and technologies of the Licensing world as we move into the evolution of the next edition of the Licensing Expo; you should expect an immersion into the highest quality of new business opportunities in the industry and the witness the development of exciting advancements for the future of the licensing industry.

What makes Licensing Expo 2025, a must-attend event?

Licensing Expo is a global trade show that we can't wait for! The first edition of the Licensing Expo was organized in 1980. Till then, Licensing Expo has been the world's largest and most influential trade show, which is entirely dedicated to licensing and brand extension. 

There are plenty of crucial elements that make the Licensing Expo 2025, an event to attend, and some of them are here:

•   More than 5000 brands will be showcased at the event
•   Exhibitors will get a global opportunity to showcase their brand in front of 10,000 unique attendees 
•   Industry leaders will host over 5,500 online meeting sessions.
•   More than 14% of retailers will attend the event to understand the trends and make informed decisions to take their business to a higher level. 
•   Licensees, manufacturers, distributors, and licensing agents will attend the Licensing Expo 2024 exhibit from more than 70 countries.

About Licensing Expo

Highlights of Licensing Expo 2024

Licensing Expo 2024 was a significant hit for industry professionals and enthusiasts as the theme for the show was "Brands at Play"; it completely focused on innovations in play for kids and "adults" alike. Apart from this, gaming and other digital forms of play were also in the spotlight on the show floor, as audiences were observed to be quite interested in exploring them. Many characters returned to the show floor of Licensing Expo 2024, and they were Rainbow Bright, the Smurfs, Care Bears, and Barney paraded, resulting in exciting the audience. Large-scale traditional board games were also there for attendees to play.

Additionally, sustainability peaked at the Licensing Expo 2024 show floor as many brands exhibited captivating rental exhibits with sustainable design elements to attract the audience. The importance of sustainable practices for manufacturers was highlighted as they help them ease their work, starting from production and going to packaging. E-commerce was another topic that played a big role on the show floor. During expert-led educational sessions, it was shown that com makes up to 37% of global licensing sales, making it essential within every brand's sales strategy.

How Exhibits Studio will be your true exhibit partner at Licensing Expo 2025?

The experienced team at Exhibits Studio understands the brand licensing industry market like the back of their hand, enabling Exhibits Studio to craft a trade show booth rental to give a transformative trade show journey. Our commitment as the best custom trade show booth designers in Las Vegas ignites our creativity to design high-quality stands, effectively communicating your brand message and values.
Furthermore, at Exhibits Studio, you get every trade show service you want. Be it trade show booth rentals, custom exhibits, modular exhibits or experiential exhibits, our experienced team with years of expertise will craft your dream into a beautiful reality. The industry's type and size are not a big deal to us, as we put all our hard work and dedication into coming up with jaw-dropping designs every time you trust Exhibits Studio. We know you've hustled a lot while searching for innovative and technology-infused trade show booth design at Licensing Expo 2025, Las Vegas, but not anymore. Contact Exhibits Studio today for an exclusive trade show booth idea and a compelling design.

Experience growth, success and doubled ROI at Licensing Expo 2025 with Exhibits Studio

The world is constantly evolving, and so is the business of brand licensing. To showcase the latest trends, emerging ideas, innovations and knowledge to take the licensing industry a step ahead, Licensing Expo 2025 is around the corner to set the stage on fire again. Together, let's craft a trade show booth design at the Licensing Expo and step into the next stage of development with expert executives to showcase what you are and appeal to the audience with what they need. Partner with Exhibits Studio, the best trade show service-providing company in Las Vegas, and explore the emerging trends, new business opportunities and ways to connect at Licensing Expo 2025, a genuinely must-attend event for global brand business professionals.