Which industries should participate in US Trade Shows in 2025? Here is what CEIR report says

Trade shows are a powerful tool for businesses looking to grow and make a big impact in their respective industries. As we move towards 2025, the US B2B exhibition industry is experiencing a steady recovery, with many industries showing signs of growth after a brief slowdown.

Prepare to be amazed by this- The Center for Exhibition Industry Research (CEIR) has revealed that the US exhibition sector is continuing to grow, and many industries will benefit from participating in trade shows in 2025. But how do you decide if your industry should take part? Is it worth investing in a booth? The data from CEIR tells us that certain sectors are seeing stronger growth than others. Understanding these trends is key to making a smart decision.

But why should you consider participating in trade shows? For one, they offer opportunities for networking, product exposure, and brand building. The chance to connect face-to-face with potential clients, partners, and investors makes trade shows a must-attend event.

As more companies consider trade shows as a platform for growth, some industries are showing stronger performances, signaling greater opportunities. In this blog, we’ll take a closer look at which industries should consider participating in trade shows in 2025, according to the latest data from CEIR, and how these events can boost your company’s visibility, reputation, and overall growth.

Medical & Pharma

The medical and pharma sectors has been growing rapidly, and trade shows are a huge opportunity to showcase innovations in these sectors. According to the CEIR, medical and healthcare trade shows are seeing a steady recovery, with increasing exhibitor participation. Health-related technologies, new treatments, and healthcare services will continue to be in demand in 2025.

Why should healthcare companies exhibit at US trade shows in 2025?

The sector is recovering well, and it’s expected to keep growing.
The healthcare industry is a key driver of B2B exhibition recovery trends due to the focus on technological advancements and cross-sector collaboration.

Top 10 Medical & Pharma industry trade shows in US, 2025

HIMSS
Critical Care Congress
SECO International
AONL
Interphex & Biotechnica America
Oregon Dental Conference
World Orphan Drug Congress USA
ISPE Annual Meeting and Expo
CPHI North America 2025
Florida International Medical Expo

Industrial Machinery

Another strong contender for trade show participation in 2025 is the industrial machinery industry. CEIR reports that the sector's Net Square Feet (NSF) metric has been steadily recovering. This indicates that there's a demand for industrial machinery, and companies need to keep showing their newest products to stand out.

Why should industrial machinery companies participate?

The NSF metric is performing well, showing the strength of the market.
Manufacturers are looking for advanced equipment, and trade shows are where these decision-makers meet.
Industrial production has only recently stabilized and is expected to grow due to technological advancements and increased demand.

Top 10 Industrial Machinery industry trade shows in US, 2025

Well Site Automation
ExpoEléctrica y Solar Norte
Valve World Americas Expo
Sensors Converge
DAC 2025
RAPID + TCT
MD&M West
World of Concrete
APEC
Fastener Fair USA

Consumer Goods Industry

The consumer goods sector, which includes everything from electronics to home products, is also seeing a growth trajectory. According to CEIR, 33.8% of events have surpassed their pre-pandemic performance. People are eager for the newest products, and trade shows are the best way to introduce these goods to a wide audience.

Why should consumer goods businesses be at trade shows?

This sector is bouncing back strongly and continuing to grow.
Trade shows are a great way to test new products with real consumers and potential buyers.

Top 10 Consumer Goods Industry trade shows in US, 2025

Afa 2025
MSP Expo
Toy Fair New York
FABTECH North America
IBIE
IDEA
Analytics Unite
World of Wipes
PLMA
Flair 2025

IT & Electronics

Tech is always evolving, and 2025 will see even more exciting innovations. The IT industry is booming, especially with trends like AI and automation.The electric and electronics industry is another thriving sector that should consider participating in trade shows in 2025

Why should IT &Electronics businesses take part in trade shows?

According to CEIR, sectors like IT are showing strength in terms of exhibitor participation. This makes it a great year for tech companies to show off their latest software, gadgets, and services at trade shows.
IT & Electronics companies can capitalize on increased consumer interest in smart homes, wearables, and connected devices

Take note: The competition is fierce, but the rewards are worth the effort.

Top 10 IT & Electronics industry trade shows in US, 2025

CES (Consumer Electronics Show)
Imaging USA
AHR Expo
IWLPC 2025
TechAdvantage
IPC APEX Expo
SPIE Photonics West
ITEXPO
InfoComm
Automate

Building & Construction

The building and construction industry is seeing solid growth, with increasing demand for home improvement products, construction machinery, and services. CEIR’s data shows this sector is growing with a significant portion of exhibitors participating.

Why should building and construction businesses participate?

The sector is growing strongly, and there’s a demand for innovative solutions in construction.
The US government has allocated funding for infrastructure projects, increasing demand for machinery and construction-related solutions.

Top 10 Building & Construction industry trade shows in US, 2025

World of Concrete
IDS
IRE (International Roofing Expo)
Build Expo
NFBA Frame Building Expo
ROOFTech
Coverings
NeoCon
IBS 2025 - NAHB International Builders' Show
MHI Congress & Expo

Food & Beverage Industry

The food and beverage industry is huge and continues to expand. Trade shows in this sector give you the opportunity to showcase new products or services to potential buyers.

Why should food and beverage companies attend trade shows?

The food industry continues to rely on trade shows to build business relationships and adapt to shifting supply chain trends.
Food production and distribution companies are showing interest in creating partnerships to streamline logistics.

Top 10 Food & Beverage Industry trade shows in US, 2025

IPPE – International Production & Processing Expo
Natural Products Expo West
World Tea Expo & Healthy Beverage Expo
Vinexpo America
Sweets & Snacks Expo
Americas Food & Beverage Show
World Dairy Expo
Seafood Expo North America
Food Automation & Manufacturing Expo
NACS Show

Tips to stand out at trade shows in 2025

Now that you have a clear understanding of which industries should participate in trade shows in 2025, let’s talk about how to make your business stand out at these events. Trade shows can be highly competitive, with numerous exhibitors vying for attention. So, how do you ensure your booth gets noticed and leaves a lasting impression?

Here are a few tips to make your trade show presence unforgettable:

# Create a visually striking booth

Use bold, eye-catching designs and displays that attract attention from afar. Bright colors, innovative signage, and engaging visuals will make visitors stop by your booth.

# Offer interactive experiences

Engage attendees with hands-on product demos or interactive technology like AR/VR experiences. This not only grabs attention but also helps potential clients connect with your product or service on a deeper level.

# Have a clear value proposition

Clearly communicate what makes your business unique. Have a strong, easy-to-understand pitch ready that explains how your product or service solves a problem or meets a need.

# Hire an experienced booth builder in US

Most important among all, hire a booth builder who is experienced and creative. Prefer a local booth-building company in US, that understands the nuances of your brand and helps express it through the visual.

Why choose Exhibits Studio for your trade show needs?

Ready to take your business to a trade show in 2025? Exhibits Studio is your go-to partner for creating a memorable and impactful trade show booth. We specialize in designing exhibits that help your brand stand out and attract more visitors.